The delivery or capillary transport is the last link in the supply chain. It involves placing the product at the final point, bringing it, in many cases, closer to the centres of consumption: hyper, super, shops… The capillarity implies that, on some occasions, the points of sale that remain open on weekends and holidays -such as kiosks, service stations or railway stations- are taken advantage of so that certain companies can deposit their shipments and customers can come to pick up their orders at any time.
In a context such as the present, with a population with greater needs or ageing and shopping centres at greater distances from cities, door-to-door transport can save customers numerous formalities, as well as time, something that is increasingly valued.
In fact, many experts emphasize that the capillary action is essential to expand the business and generate more sales. It implies that the business is no longer limited to a given region, but begins to have a wider reach in terms of territory and customer segment.
Advantages of capillarity
- Immediate delivery with the shortest transit time.
- Cost savings throughout the logistics chain.
- Freedom of shipments and collections through a wide network of points very flexible and reaching more isolated geographical areas.
Local trade growth
In some countries many companies are considering prohibiting their employees from receiving personal packages. In this sense, initiatives that make it possible to resort to networks of high capillarity, to endow them with greater volume, and that, at the same time, offer more freedom to the user, enhances the possibilities of local commerce.